- 🔴EV Development Engineers (95%) ─ Reason: Contract-specific engineering, project scope evaporated.
- 🔴Manufacturing & Production (90%) ─ Reason: Production capacity surplus, contract demands gone.
- 🔴Talent Acquisition & HR (85%) ─ Reason: Growth plans stalled, hiring now defunct.
Layoffs & Culture at Our Next Energy
THE NUMBERS
THE SCALE
HISTORY
- 🔴Recruiting & HR (90%) ─ Reason: Hiring freezes, growth illusion broken.
- 🔴Project & Program Management (80%) ─ Reason: Management overhead, project scope shrinking.
- 🟡Marketing & Communications (75%) ─ Reason: Non-essential brand spend, revenue focus.
THE ANALYSIS
Our Next Energy's workforce strategy from 2020 to 2026 has been defined by a reactive posture to macroeconomic headwinds and specific business challenges, primarily manifesting as strategic workforce adjustments. The company executed a significant personnel reduction on November 27, 2023, impacting 128 employees. This action was directly necessitated by the prevailing high borrowing costs and an uncertain economic climate, reflecting a broader industry trend towards operational optimization in response to tightening financial conditions. This period of strategic realignment is projected to extend into early 2026, with the company facing further critical developments. Specifically, the loss of a key EV contract on January 6, 2026, signals an impending need for additional workforce considerations and potential operational restructuring. This event underscores a continued imperative for Our Next Energy to adapt its human capital strategy in response to evolving market dynamics and significant business setbacks, indicating a sustained focus on resource allocation and efficiency within a volatile sector. The trajectory suggests a sustained period of careful resource management and strategic recalibration.
Our Next Energy has eliminated a total of 128 positions across 2 workforce events.













